Marignan

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Hôtel Marignan : raffinement parisien au coeur du triangle d'or

The 5-star Marignan Champs-Elysées hotel welcomes you in a historic residence of 45 rooms and 5 suites, entirely revisited by Pierre Yovanovitch in 2012. Located in the centre of the 8th arrondissement, between Avenue Montaigne, the Champs-Elysées and Avenue George V, Parisian elegance is expressed in all its quintessence.

Brief

We need to develop a digital membership strategy together. On the agenda: Google ads and social ads acquisition campaigns, benchmarks, advice on social networks, participation in the budget.

Solution

We have therefore been able to create an advertising strategy that is bearing fruit with a qualified target, despite a post-covid context that is still not very favorable to travel. As Marignan hotel's retained strategists, Influence Society's marketing team has provided support to the internal sales and marketing team, touching base regularly on monthly calls and delivering a strategic marketing vision for the short, medium and long term.

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