Louis Vuitton and Formula 1: A Decade of Luxury and Speed

Louis Vuitton accelerates into the world of Formula 1, blending heritage craftsmanship with the pinnacle of motor racing. Marking F1’s 75th anniversary, the maison unveils an exclusive Grand Prix trophy trunk, crafted in its iconic Asnières atelier. The ten-year partnership debuts at the Melbourne Grand Prix on March 16, under the banner: “Victory travels in Louis Vuitton.” With a legacy spanning from bespoke automotive luggage to classic car rallies, Louis Vuitton continues to drive elegance into the fast lane—where design meets adrenaline.