Marc Jacobs Runway AW 2025

In the heart of the New York Public Library, MATTE reimagined the runway as a cinematic canvas, layering the precision of Marc Jacobs’ autumn/winter collection with an architectural sense of scale and drama. A ceiling-mounted camera reframed tradition, offering a rare, overhead view that revealed hidden craftsmanship: intricate underpinnings, intentional textures, and silhouettes in motion. This seamless fusion of fashion and visual storytelling gave global audiences front-row intimacy from afar, an elevated portrait of modern elegance, captured with intention and nuance.