Swiss SupernatureHotel Concept SNUUG Launches Digital Platform Ahead of 2026 Debut with Influence Society
Founded by interior architect and communications specialist Philippe Ossona de Mendez, SNUUG introduces a new model of sustainable hospitality in Switzerland, supported by a new digital platform developed by Influence Society.
PARIS, August 4, 2026 – Influence Society, a leading digital marketing agency serving high-end hospitality brands, has announced the launch of the new website for SNUUG, a pioneering Swiss hospitality concept founded by Philippe Ossona de Mendez, whose background combines interior architecture, design and visual communication. Conceived as a SupernatureHotel, SNUUG introduces a new model of temporary, low-impact hospitality, combining premium accommodation and contemporary design with immersive stays in exceptional natural environments. The new website provides the digital foundation for the brand as it prepares to welcome its first guests in 2026.
Designed to offer upscale comfort in carefully selected locations, SNUUG reimagines the hotel experience by allowing guests to reconnect with nature without compromising on quality, service or convenience. More than a booking platform, the new website communicates the brand's vision, introduces its accommodation concept and provides a gateway for future guests, landowners and hospitality partners.
“Launching a new hospitality brand starts with creating a compelling digital experience,” said Sébastien Felix, Founder & CEO of Influence Society. “Our objective was to translate Philippe's vision into a platform that reflects the quality of the guest experience while communicating what makes SNUUG genuinely different within today's hospitality landscape. We are proud to support the launch of such an innovative Swiss concept.”
At the heart of SNUUG is a model of temporary hospitality designed to preserve the integrity of exceptional natural sites while creating lasting value for local communities. Each location is hosted by carefully selected Guardian Angels—farmers, winegrowers and local landowners who welcome guests, share their knowledge of the surrounding environment and showcase regional products and experiences. By working directly with local communities, SNUUG creates economic value for its partners while offering guests an authentic connection with the destination.
Environmental responsibility has been integrated into every stage of the concept. Each SNUUG suite is designed and manufactured entirely in Switzerland using local partners and responsibly sourced materials, including Swiss solid wood. The accommodations incorporate renewable energy solutions, intelligent resource management, low-impact water systems, ecological hospitality products and on-site waste treatment technologies to minimize their environmental footprint. Great care is taken when selecting each location to preserve the surrounding landscape, protect biodiversity and ensure that every stay leaves virtually no trace. The concept also encourages low-carbon travel through partnerships with Swiss public transport providers and promotes soft mobility, including electric bicycles.
“SNUUG is about much more than accommodation,” said Philippe Ossona de Mendez, Founder of SNUUG. “Our ambition is to create memorable experiences that respect nature, support local communities and demonstrate that premium hospitality and environmental responsibility can go hand in hand. Influence Society has helped us communicate that vision through a digital platform that truly reflects who we are.”
The new website marks the first public milestone in SNUUG's commercial journey ahead of its planned 2026 opening. For Influence Society, the project reinforces its expertise in supporting hospitality brands through digital strategy, website development and brand positioning. Together, the two companies are introducing a distinctive new hospitality concept that combines Swiss craftsmanship, sustainable tourism and contemporary guest experiences.
About Influence Society
Influence Society is a creative agency at the intersection of marketing, technology, and hospitality. Helping extraordinary establishments craft compelling brand narratives, blending aesthetics with cutting-edge digital strategies. Through visionary storytelling, innovative marketing, and deep industry expertise, the agency enables hospitality professionals to stay ahead in an ever-evolving landscape. For more information about Influence Society, visit www.influence-society.com.
About SNUUG
SNUUG is a Swiss hospitality company promoting the SupernatureHotel concept that combines premium accommodation with immersive experiences in exceptional natural environments. Founded by Philippe Ossona de Mendez, SNUUG partners with local landowners and producers to deliver authentic, environmentally responsible hospitality while preserving the landscapes that make each destination unique. For more information, visit www.snuug.ch