The speed of your site is critical to an optimal user experience. It is an essential element for a hotel website.
Google has set up PageSpeed Insights for free. It is a tool that allows you to analyze the speed of your website and provides technical recommendations to improve it.
To improve the overall speed of a site, whether on a computer or a smartphone, there are a few fundamental points to work on:
Image size: It is recommended to resize images offline with a photo editing tool before uploading them to your web page.
Broken links: Page performance shows all broken links on a page. Resolve these errors to ensure that they do not interfere with the page loading time.
Amount of rich content: Avoid adding large amounts of rich content to a single page (e.g. images, gifs, embedded videos). Each element will have to load, which could potentially slow down the page loading time.
Please note that there are many factors that affect page load times, and we have listed only a few of them.