Le Refuge de Solaise, Hotel, Val d'Isère, France, Digital Marketing Agency Portfolio
Val d'Isère, France

Le Refuge de Solaise

Le Refuge de Solaise

A high-altitude retreat above Val d'Isère

Le Refuge de Solaise is a mountain hotel above Val d'Isère, open in both winter and summer, operated in close collaboration with the Paris Society teams. Influence Society created and maintains its website and runs its Google Ads and Social Ads across accommodation, dining and spa.

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The Challenge

Seasonal website and strategy with strategic refreshes.

Launching a new website requires a comprehensive acquisition strategy centered on two key seasons to maximize impact. A complete strategic refresh must be implemented at the start of each seasonal transition to maintain strong visibility. This dynamic approach ensures the establishment remains highly relevant and adapts quickly to changing hospitality market demands. Elevating the brand's digital presence helps hotels and restaurants capture qualified traffic throughout the entire year. Ultimately, the primary objective is to drive sustainable growth and boost direct bookings through targeted hospitality marketing.

Our Intervention

Digital strategy implemented:

  • Website design & build
  • Website maintenance
  • Google Ads campaigns
  • Social Ads (Meta)
  • Dual-season acquisition strategy

Results

Strategic Acquisition & Brand Performance:

  • Significant revenue generated through the website
  • An acquisition strategy renewed at each season

F.A.Q

Are you a marketing agency?

We believe the era of agencies is over.

Our clients, our team, and our partners need a new way of doing things that works how they work.

We offer a new post-agency model– a digital marketing ecosystem for the best hotels and restaurants in the world.

Read our Manifesto.

How do we create a digital marketing plan that reflects your hotel's offerings?

We develop a holistic promotional strategy that not only highlights your luxury rooms but also accentuates your fine dining, spa services, and meeting facilities. Coupled with effective budget management and industry insight, we aim to drive revenue growth across all sectors of your hotel.

Which digital channels do we utilize to reach your potential guests?

We select the most effective channels, including social media, search engines, and email marketing, tailored to your brand's needs. We optimize these platforms to connect with your target demographic and stimulate their interest in your hotel's offerings.

Why webflow websites?

Webflow is the fastest growing CMS that offers an entirely new (and useful!) website backend experience.

Forget about agencies that lock you in with a proprietary CMS. Your Webflow account is yours and you are the master of your data and updates.

Check out our references for an idea of all that Webflow websites for hotels and restaurants can do.

How do we ensure transparency in reporting?

We provide comprehensive reports on campaign performance via a custom dashboard. As specialists in hotel groups, we offer clear insights into multi-property and segment-specific performance, giving you a full picture of your campaign's progress and ROI.

Am I autonomous in updating my website?

This is the big advantage of Webflow: you are totally in control!

We can stay there to support you if you need (or if you don't have the internal resources).

In any case you benefit from a fast and intuitive backoffice support that will take you only a few minutes to get used to.

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