Experimental Cocktail Club
Experimental Cocktail Club
A hidden speakeasy bringing Parisian mixology to London
The Experimental Cocktail Club London is an emblematic bar in the heart of Chinatown, in the West End, a member of the Experimental Group. Spread across several floors of a listed building, this intimate speakeasy brought the elegance of Parisian mixology to London, becoming one of the city's most sought-after addresses. Influence Society delivered its new website.
The Challenge
Digital presence for discreet London venue.
The core objective is to establish a sophisticated digital identity for a prestigious, word-of-mouth London venue. Elevating its online presence is essential to match its exclusive reputation within the city's social scene. Hospitality SEO marketing strategies will help ensure the brand resonates with a discerning modern audience. By blending digital innovation with the venue's discreet charm, the brand can attract high-value guests effectively. Sustained digital visibility remains the primary focus to secure long-term growth in a highly competitive luxury market.
Our Intervention
Digital strategy implemented:
- New website design & build
Results
Strategic Acquisition & Brand Performance:
- A new digital home reflecting the venue's reputation
- A refined online presence for an iconic address
F.A.Q
We believe the era of agencies is over.
Our clients, our team, and our partners need a new way of doing things that works how they work.
We offer a new post-agency model– a digital marketing ecosystem for the best hotels and restaurants in the world.
We develop a holistic promotional strategy that not only highlights your luxury rooms but also accentuates your fine dining, spa services, and meeting facilities. Coupled with effective budget management and industry insight, we aim to drive revenue growth across all sectors of your hotel.
We select the most effective channels, including social media, search engines, and email marketing, tailored to your brand's needs. We optimize these platforms to connect with your target demographic and stimulate their interest in your hotel's offerings.
Webflow is the fastest growing CMS that offers an entirely new (and useful!) website backend experience.
Forget about agencies that lock you in with a proprietary CMS. Your Webflow account is yours and you are the master of your data and updates.
Check out our references for an idea of all that Webflow websites for hotels and restaurants can do.
We provide comprehensive reports on campaign performance via a custom dashboard. As specialists in hotel groups, we offer clear insights into multi-property and segment-specific performance, giving you a full picture of your campaign's progress and ROI.
This is the big advantage of Webflow: you are totally in control!
We can stay there to support you if you need (or if you don't have the internal resources).
In any case you benefit from a fast and intuitive backoffice support that will take you only a few minutes to get used to.
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How can we help you?
Get in touch with us or apply now to join our team.