Hotel Sezz Saint-Tropez, Hotel, Saint-Tropez, France, Digital Marketing Agency Portfolio
Saint-Tropez, France

Hotel Sezz Saint-Tropez

Hotel Sezz Saint-Tropez

A design hotel steps from the beaches of Saint-Tropez

Hotel Sezz Saint-Tropez is a luxury design hotel and a member of Design Hotels. Influence Society manages its Google Ads and Social Ads campaigns, working alongside the property's external website.

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The Challenge

Boost local visibility and direct accommodation bookings.

Enhancing local visibility for dining and spa services remains a top priority for premium hospitality venues. The ultimate goal for the establishment is to significantly maximize the proportion of accommodation bookings made directly through official channels. To succeed in a competitive digital market, hospitality SEO strategies must focus heavily on driving organic local traffic. Strengthening the brand's presence in the immediate region ensures long-term engagement with target audiences. This targeted approach allows hotels and restaurants to optimize booking revenue while reducing dependence on third-party platforms.

Our Intervention

Digital strategy implemented:

  • Google Ads campaigns
  • Social Ads (Meta)
  • Local acquisition for dining and spa

Results

Strategic Acquisition & Brand Performance:

  • Excellent return on advertising investment across Google and Meta
  • An increased share of direct bookings on accommodation
  • Stronger local visibility for dining and spa

F.A.Q

Are you a marketing agency?

We believe the era of agencies is over.

Our clients, our team, and our partners need a new way of doing things that works how they work.

We offer a new post-agency model– a digital marketing ecosystem for the best hotels and restaurants in the world.

Read our Manifesto.

How do we create a digital marketing plan that reflects your hotel's offerings?

We develop a holistic promotional strategy that not only highlights your luxury rooms but also accentuates your fine dining, spa services, and meeting facilities. Coupled with effective budget management and industry insight, we aim to drive revenue growth across all sectors of your hotel.

Which digital channels do we utilize to reach your potential guests?

We select the most effective channels, including social media, search engines, and email marketing, tailored to your brand's needs. We optimize these platforms to connect with your target demographic and stimulate their interest in your hotel's offerings.

Why webflow websites?

Webflow is the fastest growing CMS that offers an entirely new (and useful!) website backend experience.

Forget about agencies that lock you in with a proprietary CMS. Your Webflow account is yours and you are the master of your data and updates.

Check out our references for an idea of all that Webflow websites for hotels and restaurants can do.

How do we ensure transparency in reporting?

We provide comprehensive reports on campaign performance via a custom dashboard. As specialists in hotel groups, we offer clear insights into multi-property and segment-specific performance, giving you a full picture of your campaign's progress and ROI.

Am I autonomous in updating my website?

This is the big advantage of Webflow: you are totally in control!

We can stay there to support you if you need (or if you don't have the internal resources).

In any case you benefit from a fast and intuitive backoffice support that will take you only a few minutes to get used to.

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