Swiftwater, Hotel, Cle Elum, USA, Digital Marketing Agency Portfolio
Pocono Mountains, USA

Swiftwater

Swiftwater

A scenic mountain lodge in Cle Elum

Swiftwater is a scenic mountain lodge located in the Pocono Mountains, USA, offering a relaxing getaway surrounded by nature. Influence Society manages its digital marketing strategy to enhance brand awareness and drive bookings.

Visit Website

The Challenge

Increase awareness and drive qualified leads

Overcoming digital marketing challenges requires a clear focus on boosting online visibility for hospitality brands. The primary objective for the establishment is to significantly increase brand awareness within a highly competitive market. Driving qualified leads remains essential to ensure sustainable business growth for hotels and restaurants. Simultaneously, the goal is to meticulously optimize marketing spend to maximize return on investment. Implementing a tailored hospitality SEO approach ensures long-term visibility and profitability for the venue.

Our Intervention

Digital strategy implemented:

  • Google Ads
  • Social Ads
  • SEO/GEO

Results

Strategic Acquisition & Brand Performance:

  • Significant increase in overall brand visibility and online presence
  • Improved conversion rates and higher quality lead generation
  • Optimization of marketing campaigns for enhanced return on investment

F.A.Q

Is Influence Society a marketing agency?

Yes. Influence Society is a digital marketing agency specialized in luxury hospitality: hotels, villas, restaurants and beach clubs.

Since 2016, we have delivered websites, SEO and GEO, paid media and AI content for 400+ hotels and restaurants worldwide, from our offices in Lyon (headquarters) and New York.

We call it a post-agency model: one team and one ecosystem instead of scattered suppliers, with no long-term contract. We are a Webflow Enterprise Partner and a Google Partner.

Discover our story.

How do we create a digital marketing plan that reflects your hotel's offerings?

We develop a holistic promotional strategy that not only highlights your luxury rooms but also accentuates your fine dining, spa services, and meeting facilities. Coupled with effective budget management and industry insight, we aim to drive revenue growth across all sectors of your hotel.

Which digital channels do we utilize to reach your potential guests?

We select the most effective channels, including social media, search engines, and email marketing, tailored to your brand's needs. We optimize these platforms to connect with your target demographic and stimulate their interest in your hotel's offerings.

Why Webflow websites for hotels?

Webflow gives hotels a fast, secure website that their own teams can update, with native multilingual features and no plugins to maintain.

  • Speed: hosting, SSL certificate and a global content delivery network are included, which supports page speed and Core Web Vitals.
  • Multilingual: Webflow Localize natively manages translated pages, URLs and SEO tags for each language.
  • Autonomy: your team edits texts, photos and offers in a visual editor, without a developer.
  • Less maintenance: no plugins or software updates to manage, unlike a typical WordPress site.
  • Ownership and cost: the Webflow account is yours, with no proprietary CMS lock-in; the licence is a Webflow site plan, billed monthly or yearly.

Influence Society is a Webflow Enterprise partner. See our hotel and restaurant websites.

How do we ensure transparency in reporting?

We provide comprehensive reports on campaign performance via a custom dashboard. As specialists in hotel groups, we offer clear insights into multi-property and segment-specific performance, giving you a full picture of your campaign's progress and ROI.

Am I autonomous in updating my website?

This is the big advantage of Webflow: you are totally in control!

‍

We can stay there to support you if you need (or if you don't have the internal resources).

‍

In any case you benefit from a fast and intuitive backoffice support that will take you only a few minutes to get used to.

‍

Contact us for
your project

Send us a Message

Discover other portfolios

How can we help you?

Get in touch with us or apply now to join our team.