
Les Cimes Bleues
Les Cimes Bleues
A unique nature retreat at La Baule in France
Les Cimes Bleues offers unusual geodome accommodation immersed in nature. Influence Society designed and built its website and currently manages its Google Ads campaigns.
The Challenge
Boost direct bookings and protect brand name.
The primary objective for this seasonal outdoor destination is to significantly increase direct online bookings. To achieve this hospitality marketing goal, targeted campaigns will focus on driving high-value traffic through search channels. Simultaneously, defensive brand bidding tactics will be deployed to protect the venue's online presence from competitors. Maintaining digital brand integrity remains a critical priority in today's highly competitive travel market. Ultimately, maximizing search visibility ensures independent hospitality brands secure their market share and boost profitability.


Our Intervention
Digital strategy implemented:
- Website design & build
- Google Ads campaigns
- Brand-protection strategy

Results
Strategic Acquisition & Brand Performance:
- Strong, improving performance year on year


F.A.Q
We believe the era of agencies is over.
Our clients, our team, and our partners need a new way of doing things that works how they work.
We offer a new post-agency model– a digital marketing ecosystem for the best hotels and restaurants in the world.
We develop a holistic promotional strategy that not only highlights your luxury rooms but also accentuates your fine dining, spa services, and meeting facilities. Coupled with effective budget management and industry insight, we aim to drive revenue growth across all sectors of your hotel.
We select the most effective channels, including social media, search engines, and email marketing, tailored to your brand's needs. We optimize these platforms to connect with your target demographic and stimulate their interest in your hotel's offerings.
Webflow is the fastest growing CMS that offers an entirely new (and useful!) website backend experience.
Forget about agencies that lock you in with a proprietary CMS. Your Webflow account is yours and you are the master of your data and updates.
Check out our references for an idea of all that Webflow websites for hotels and restaurants can do.
We provide comprehensive reports on campaign performance via a custom dashboard. As specialists in hotel groups, we offer clear insights into multi-property and segment-specific performance, giving you a full picture of your campaign's progress and ROI.
This is the big advantage of Webflow: you are totally in control!
We can stay there to support you if you need (or if you don't have the internal resources).
In any case you benefit from a fast and intuitive backoffice support that will take you only a few minutes to get used to.
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