Grand Hôtel de Courtoisville
Grand Hôtel de Courtoisville
A seaside institution reborn in Saint-Malo
The Grand Hôtel de Courtoisville is an independent hotel in Saint-Malo, reopening after several months of renovation. A long-established local institution, it entrusted Influence Society with its Google Ads, Meta Ads, Metasearch, website and monthly SEO.
The Challenge
Manage seasonality and French leisure clientele.
Successfully managing the intense seasonality of a prime location is a key priority for this well-known establishment during its reopening phase. The primary objective is to attract and cater to a largely French leisure clientele throughout the active season. Achieving sustainable growth requires tailored hospitality SEO strategies that capture this targeted market effectively. Driving direct bookings and local engagement ensures the venue maximizes its visibility during peak periods. Elevating digital performance remains essential for the long-term success of hotel and restaurant properties in competitive regions.
Our Intervention
Digital strategy implemented:
- Website design & build
- Google Ads campaigns
- Meta Ads
- Metasearch management
- Monthly SEO
Results
Strategic Acquisition & Brand Performance:
- Reopening supported on the strength of established local awareness
- Seasonal demand actively managed
F.A.Q
We believe the era of agencies is over.
Our clients, our team, and our partners need a new way of doing things that works how they work.
We offer a new post-agency model– a digital marketing ecosystem for the best hotels and restaurants in the world.
We develop a holistic promotional strategy that not only highlights your luxury rooms but also accentuates your fine dining, spa services, and meeting facilities. Coupled with effective budget management and industry insight, we aim to drive revenue growth across all sectors of your hotel.
We select the most effective channels, including social media, search engines, and email marketing, tailored to your brand's needs. We optimize these platforms to connect with your target demographic and stimulate their interest in your hotel's offerings.
Webflow is the fastest growing CMS that offers an entirely new (and useful!) website backend experience.
Forget about agencies that lock you in with a proprietary CMS. Your Webflow account is yours and you are the master of your data and updates.
Check out our references for an idea of all that Webflow websites for hotels and restaurants can do.
We provide comprehensive reports on campaign performance via a custom dashboard. As specialists in hotel groups, we offer clear insights into multi-property and segment-specific performance, giving you a full picture of your campaign's progress and ROI.
This is the big advantage of Webflow: you are totally in control!
We can stay there to support you if you need (or if you don't have the internal resources).
In any case you benefit from a fast and intuitive backoffice support that will take you only a few minutes to get used to.
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